Marketing & Sales

Your brand voice lives in one person's head, so everything written by anyone else sounds slightly off. Decks take days. Lead research is somebody manually clicking through profiles. We codify how your company sounds, then build the generators your team runs on demand.

Why This Matters

A documented brand voice — tone rules, vocabulary, side-by-side examples of on-brand versus off — is what stops AI output from reading like AI output. Without it, everything you generate sounds like everyone else's.

What's Included

• A brand voice guide the AI genuinely follows, not a mood board
• Deck and pitch generation in your existing template
• Proposal generation from your service catalog and pricing
• Content and social drafting in your voice, using your real examples
• Lead research against an explicit ideal-customer scoring rubric
• A ranked prospect list with the angle to use on each one

In Practice

For a healthcare client, lead research and scoring across three completely different buyer types — clinics, schools and youth sports organizations — each with its own definition of good fit, scored against a 100-point rubric so the sales team knew who to call first and why.